Back to all episodes Episode 23

What Liana Douillet Guzman Couldn't Unsee

with Liana Douillet Guzman, CEO of Folx Health

October 5, 2025 | 36 minutes

About this episode

When SVB collapsed, Folx Health's CEO faced a crisis that revealed deeper business truths she couldn't ignore.

In this conversation, Liana Douillet Guzman shares how she led her team through the uncertainty of the SVB banking crisis, the decisions she had to make quickly, and what the experience revealed about her company, her leadership, and herself.

We talk about crisis leadership, transparency with your team, and the moments that force you to see your business clearly.

Topics covered

  • Leading through the SVB collapse
  • Crisis decision-making under pressure
  • Transparency and team communication during uncertainty
  • What the crisis revealed about the business
  • CEO leadership during financial crises

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