Back to all episodes Episode 20

When the World Stopped: Chris Grosso on Leading an IRL Business Through Covid

with Chris Grosso, CEO of Intersection

August 17, 2025 | 32 minutes

About this episode

When COVID hit, Chris Grosso's out-of-home advertising company went from record growth to 75% revenue collapse overnight.

In this conversation, Chris shares the wartime leadership decisions he had to make, how he kept his team together, and what he learned about leading through crisis.

Topics covered

  • Wartime vs peacetime leadership
  • Leading through revenue collapse
  • COVID crisis management
  • Team morale during uncertainty
  • Out-of-home advertising industry challenges

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