Burn the Boats: Why You Need to Go All In
2 min readThere’s a moment in every founder’s journey where you have to decide: Am I in, or am I out?
For Dave Morgan, the founder of pioneering Internet companies Real Media, TACODA, and Simulmedia, that moment came in his car, somewhere between New York and Pennsylvania. He had just met with Brad Burnham, a VC and one of the few people at the time who truly understood what the internet was going to become. Brad told him:
“No one wants to back an entrepreneur who isn’t all in.”
That was it. No hedge. No side hustle. You either commit, or you don’t.
The next morning, Dave walked into his boss’s office and quit his job. No funding. No business plan. Just a belief that he had to go all in.
If that sounds reckless, it’s because it was. But it’s also how some of the biggest successes happen. When you give yourself no way out, you force yourself to make it work.
This isn’t about quitting your job on a whim. It’s about deciding—really deciding—to commit. Too many CEOs try to keep one foot on the dock while the boat is leaving. It doesn’t work.
Think about your own company:
• Are you all in?
• Are you making the hard calls, or waiting for someone else to decide for you?
• Are you moving forward, or playing defense?
Founders love to talk about grit. But grit isn’t about working long hours—it’s about commitment. It’s about burning the boats so the only way forward is forward.
Dave’s story is a masterclass in taking big swings, trusting yourself, and making decisions that actually move the needle.
I highly recommend listening to this one. 🎧 Listen here.
FAQ
Q: What is the most common mistake CEOs make?
A: Confusing activity with progress. The best CEOs focus relentlessly on the few things that actually move the needle, not on being busy.
Q: How can executive coaching help startup founders?
A: A coach provides an outside perspective, helps you see blind spots, and creates accountability for the changes you know you need to make but keep putting off.
Q: What separates good CEOs from great ones?
A: Great CEOs create clarity, build trust, and make decisions with speed and conviction. They respond rather than react, and they invest in their own growth as leaders.
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